What are Whiteboard Animation Videos?
Cartoon Media are specialists in creating powerful Whiteboard Animation Videos. But what are they, how do they work, and why are they becoming a highly popular marketing tool by businesses around the world?
To kick off this informative article, here’s an example of one of our Whiteboard Animation Videos:
It’s predicted that, by 2020, at least 80% of all internet traffic will be watching video. So if you’ve got a business website that just displays words and pictures, you’re going to struggle to keep visitors’ attention for more than eight seconds.
How to use Whiteboard Animation Video
If used in the right way, video is proven to be the number one method of getting people to know about your business, and to buy from you.
If a picture speaks a thousand words, a smart marketing video can be worth much more.
But, it’s got to be the right kind of video. Traditional talking head videos just aren’t as effective as they used to be. Especially if you’re not at your best when in front of the camera…
And with 300 hours of video uploaded to You Tube every minute, it can be a struggle to stand out amongst the latest internet craze.
How Powerful are Whiteboard Animations?
But now there’s a much more powerful way of using video to help communicate your message directly into the brains of your potential customers, and make it stick.
Whiteboard animation videos are proven to be four times more effective than any other form of video.
Why? Here’s the science bit.
Watching somebody doodling a picture gets us intrigued and makes us eager to see the finished product. This makes viewers 8 times more likely to see your video through to the end without getting bored.
What’s more, the powerful combination of images and spoken words makes your information stick in the viewer’s memory like gum to their shoe. Which is a must when, these days, it’s getting more and more difficult to remember even important information.
It’s proven that whiteboard animation videos act like a magic wand for poorly-performing sales pages, often rocketing conversion rates by more than 9 times!
This makes whiteboard animations the ideal way to communicate your message and educate your audience to sell more of your products and services.
It’s like adding rocket fuel to your sales process!
Where Should I Display my Whiteboard Animation Video?
Once you display your whiteboard animation on your website, you will instantly notice an improvement in visitor engagement, making them much more likely to buy from you.
You can also post your whiteboard animation video on You Tube, which is the second largest search site on the internet, plus all of your social media accounts.
Improve Your Website’s Google Ranking with Whiteboard Animation Videos
Google loves video results, especially since it owns You Tube, and often ranks newly-posted videos higher than similar word-and-picture websites that have been around for years!
And it’s been proven that videos appearing on Google’s front page are much more likely to be clicked than higher, non-video results.
Because our whiteboard animations are produced in a standard video format, you can be sure that they can be viewed by all smartphones and tables, and any other communication devices that we’ll be using in the future.
We also make the production of your whiteboard animation as simple and as painless as possible. After an initial consultation, we take care of the scripting, cartooning, video editing and professional voiceover, keeping in touch with you at every step of the production process.
Even better, you can have your own bespoke, high-quality whiteboard animation created for much less than you might think.
Find Out How to Have Your Own High-Quality Whiteboard Video
If you’re interested in finding out more about our Whiteboard Animation Videos, please contact us, or call us on 0800 019 8522 (UK) or 1-800 -345-2064 (USA/Canada).